Dating old spice bottles
When Old Spice was introduced, William Lightfoot Schultz was interested in maintaining a colonial framework for those products and chose a nautical theme for Old Spice.
Thus, sailing ships, in particular colonial sailing ships, were used as a trademark.
Pieces made of white, or clear, glass have their decoration of birds, tulips, and scrolls painted on freehand with red, green, and yellow enamel.
The motifs used reflect typical Pennsylvania German traditions of decoration.
The first Old Spice® product, called Early American Old Spice for women, was introduced in 1937, closely followed by Old Spice for men in 1938.
The Old Spice products were manufactured by the Shulton Company that was founded in 1934 by William Lightfoot Schultz.
While the newer one is slightly sweeter, more powdery and even less lasting (I shamefully admit) than the vintage version, my opinion would still be: the difference nor the improvement from new to vintage are THAT pronounced, as to justify paying way more for the vintage version.
In 1963, a reorchestrated version was released in association with Proctor & Gamble.The perfumes and ancillaries were often packaged in light wooden boxes decorated with folk art themes, these boxes had no advertising on them and could be used for other purposes such as storing hankies or stockings.One box even had a small pin cushion on the top and could double as a sewing workbox.Other ships used on Old Spice packaging include the Wesley, Salem, Birmingham and Hamilton.Procter & Gamble purchased the Old Spice fragrances, Skin Care and Antiperspirant and Deodorant products from the Shulton Company in June 1990.